Author Topic: Big data meets Big Brother as China moves to rate its citizens  (Read 1305 times)

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JeGX

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Big data meets Big Brother as China moves to rate its citizens
« on: December 08, 2017, 09:01:34 AM »
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So just how are people rated? Individuals on Sesame Credit are measured by a score ranging between 350 and 950 points. Alibaba does not divulge the "complex algorithm" it uses to calculate the number but they do reveal the five factors taken into account. The first is credit history. For example, does the citizen pay their electricity or phone bill on time? Next is fulfilment capacity, which it defines in its guidelines as "a user's ability to fulfil his/her contract obligations". The third factor is personal characteristics, verifying personal information such as someone's mobile phone number and address. But the fourth category, behaviour and preference, is where it gets interesting.

Under this system, something as innocuous as a person's shopping habits become a measure of character. Alibaba admits it judges people by the types of products they buy. "Someone who plays video games for ten hours a day, for example, would be considered an idle person," says Li Yingyun, Sesame's Technology Director. "Someone who frequently buys diapers would be considered as probably a parent, who on balance is more likely to have a sense of responsibility." So the system not only investigates behaviour - it shapes it. It "nudges" citizens away from purchases and behaviours the government does not like.

Link: http://www.wired.co.uk/article/chinese-government-social-credit-score-privacy-invasion