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Video Processing with AMD’s Media SDKThe Media SDK is more than just codecs! For years now, AMD has provided users who view video on their windows devices access to an ever increasing suite of video quality processing algorithms in order to improve their viewing experience. The video quality processing algorithms (similarly to those provided in CE products such as TVs) goal is to improve the perceptual quality of the video during playback or potentially during operations such as video transcode and video conferencing.